What to Look for in a Technology Agency’s Portfolio
October 25, 2024
By Henry Seabright
When selecting a technology agency, exploring their portfolio is key to making an informed decision. But it’s not just about looking—knowing what to look for in a tech agency’s portfolio makes all the difference. Here are five top factors to evaluate when browsing a technology agency’s portfolio to find the best fit for your project.
1. Industry Relevance in the Technology Agency’s Portfolio
Does the agency understand your specific industry? An agency with relevant industry experience will already know your unique challenges, customer needs, and the technical requirements for projects in your field. For instance, a tech agency with experience in the food industry will understand essential integrations, like those with delivery platforms, while a finance-savvy agency will be ready to tackle compliance issues. Spotting relevant industry experience in their portfolio is a great indicator they’ll be well-suited to your project.
2. Project Relevance and Experience
The next step in evaluating a technology agency’s portfolio is to see if they’ve managed projects similar to yours. Whether you need a custom web app, internal tool, or mobile application, look for examples that closely align with your project type. Working with an agency that’s already developed similar solutions means they’ll be more prepared to meet your specific needs.
3. Diversity of Skills and Technology
While industry and project relevance are important, a versatile skill set is also beneficial. Unless your project has fixed technical requirements, an agency with flexibility in skills can adapt to any changes in scope. For example, if you start with a web app but later expand to mobile, an agency with broad technical abilities will be able to pivot easily. A portfolio showcasing different tech stacks, from frontend and backend development to UI/UX, signals they’re ready for various project needs.
4. Depth of Case Studies in the Portfolio
Quality case studies are crucial when evaluating a technology agency’s portfolio. Look for case studies that outline the agency’s approach to problem-solving, unique solutions, and measurable results. A detailed case study showing the step-by-step process, including research, design, and testing, demonstrates a structured approach. Case studies with metrics like “boosted engagement by 30%” are proof that the agency not only completes projects but delivers results.
5. Project Scale and Budget Alignment
Finally, ensure the agency’s previous projects match the scale and budget of your own project. If the portfolio shows experience with projects similar in scope and budget to yours, it’s a good sign. This alignment in project scale can help avoid surprises later on, so look for similar-sized projects in the portfolio to ensure compatibility.
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